you matter
This was a brand exploration I did of a brand that I love ‘You Matter’ that I did a few years ago. They are a black owned clothing brand that is all about “spreading love, normalizing the complexities of being human, and utilize every available medium to convey their message. I feel weak, but I know I'm strong,"
- Youmatter.com
You matter boxes
My idea was a box that people could purchase for others or themselves to remind somebody that they matter . There would be different boxes avaiilable for purchase.
Box 1 would have a hoodie (color of your choosing) w/ a matching bracelet and a note either a custom note or a note from You Matter.
Box 2 would come with a hoodie, matching bracelete, custom or You Matter note and a teddy bear with matching hoodie.
The box would have the You Matter mantra on the outside and the inside would match the color of the hoodie.